Analysts see upside potential in stocks like Amazon and Salesforce

An Amazon employee delivers packages amid the coronavirus disease (COVID-19) outbreak in Denver, Colorado on April 22, 2020.

Kevin Mohatt | Reuters

Although markets are away from their highs, analysts believe several companies still have room for growth.

Innovations in point-of-sale technology, acquisitions that buy now, pay later, and shifts in trend towards cloud computing have led some of Wall Street’s top analysts to hypothesize these stocks with optimism. TipRanks’ unique data determines which analysts have given the right ratings and enables everyday investors to see who to follow.

After carefully reviewing the fundamentals and prospects for these companies, some of the best analysts in the industry believe they have upside potential.


With e-commerce trends increasing, consumers want to buy now and pay companies later to make their purchases easier. When companies look to mergers and acquisitions, payment processing companies often offer the perfect solution. Because of this, analysts are optimistic about PayPal Holdings, Inc. (PYPL), which recently announced an acquisition of the Japanese Buy Now platform, Payy Later.

Bank of America’s Jason Kupferberg was optimistic about the issue, saying the transaction will expand PayPal’s capabilities in Japan and expose it to a high-growth BNPL market. Japan is the third largest e-commerce market in the world, with significant scope for penetration in a predominantly cashless society.

Kupferberg reiterated its buy recommendation for the stock and declared a price target of 323 US dollars.

The five-star analyst stated that the paidy deal is expected to close in the fourth quarter of this fiscal year. Paidy has seen considerable success as volume and revenue grow more than 100% year over year. The Japanese company serves its users by aggregating their payments into a single invoice and adds value to merchants by increasing the number of returning customers and increasing the amount they typically spend. (See PayPal Risk Factors on TipRanks)

Kupferberg declares the PayPal share to be the “Top Pick in Payments” and sees no significant competition disruptions from Amazons (AMZN) Recently announced partnership with Buy Now, Pay Later Confirm (AFRM).

On TipRanks, Kupferberg is rated # 216 by more than 7,000 analysts. Its review record is impressive, with a 69% success rate and an average return of 16.6% on each review.


During the pandemic, companies that helped help students blocked from studying in class saw an advantage. The school year has started again in many places in North America, but this time with students in the classroom. As a K-12 educational software company, PowerSchool Holdings, Inc. (PWSC) is able to capture both types of education markets.

Jefferies Group’s Brent Thill claimed that while the stock has seen significant gains since it went public on July 28, the stock price remains attractive. He believes that “PWSC’s market-leading and deeply integrated suite of K-12 software applications positions it as a true platform.”

Thill gave the stock a buy rating and raised his price target from $ 32 to $ 38.

PowerSchool recently reported earnings that are broadly in line with Wall Street’s consensus estimates, but earnings suggest strong demand across all grade levels. That demand is expected to continue when schools reopen and students return to physical classrooms. (See PowerSchool stock charts on TipRanks)

The company’s subscription income has increased, and existing customers stay and upgrade their purchased packages. In addition, international markets remain a long-term strategy with around 1.3 billion potential students to be reached.

The five-star analyst was enthusiastic about the increase in acquired active users of PowerSchool in the first half of 2021, as this shows the relevance of the company in a quasi-post-pandemic school reality. In addition, the software company recently closed a high-profile deal with Miami-Dade County, Florida, underscoring its value to major metropolitan school systems.

On TipRanks, Thill is ranked 20th out of over 7,000 experts. He has a 78% success rate of his reviews and returns an average of 29.2% per review.

Harley Davidson

An iconic brand with an incredibly loyal customer base, Harley-Davidson, Inc. (PIG) has lagged its status in recent years. The company bonded with an older generation of consumers, but now the millennials are the ones with the money to buy motorcycles. Recently, however, Harley-Davidson has made strides to adapt to new market realities and increase profits. (See Harley Davidson Blogger Vibes on TipRanks)

Tigress Financial Partners’ Ivan Feinseth noted that the company has already “turned a corner” and claimed a bullish thesis about the stock. He wrote that “HOG’s strong brand equity combined with its ability to innovate and continued new product launches along with its international expansion and consistent long history of returning cash to shareholders will result in greater long-term value for shareholders.”

Feinseth reiterated a buy rating for the stock and announced a price target of $ 56.

The analyst felt that Harley-Davidson’s current valuation is attractive to get started with, and its strong quarterly sales reports show that significant upside remains. The company has improved its balance sheet and free cash flow, which is expected to help secure strategic investments, dividend increases, and share buybacks.

In relation to recent initiatives, a new stand-alone brand of electric motorcycles has been introduced with the updated LiveWire One. This electric motorcycle is the company’s attempt to capture changing consumer trends. In addition, a certified Harley-Davidson used car program offers direct access to the used motorcycle market.

Feinseth sees opportunities for monetization in the purchase of custom branded accessories by existing Harley owners and in the company’s efforts to expand its international customer reach.

According to TipRanks’ unique calculation capabilities, Feinseth was ranked 75th by more than 7,000 professional financial analysts. He was successful on his stock ratings 72% of the time, averaging 20.3% on each.


If there was one blatant trend emerging from the Covid-19 pandemic, it was accelerated digital transformation. Work-from-home mandates have forced businesses and businesses of all sizes to move their operations online and look for cloud-based solutions. Even when employees return to their offices, that bigger shift toward digitization will remain, and Salesforce, Inc. (CRM) is there to benefit from the shift.

Monness’s Brian White is optimistic that Salesforce’s unique platform is “more relevant than ever” and ready to capture much of the digital transformation trend.

White reiterated his buy recommendation for CRM with a price target of $ 300.

Last July, the software company completed its high-profile acquisition of business coordination company Slack. Salesforce is due to hold its annual Dreamforce conference shortly, and White expects the addition to attract the greatest attention from investors.

In addition to the entire suite of Slack-related integrations announced last month, the five-star analyst expects even more innovations to be showcased at Dreamforce. He is particularly optimistic about the development and writes: “We not only believe that Slack has the potential to significantly increase the value of the Salesforce platform, but the deal also gives the company additional financial flexibility over the next 12-18 months. ”

Looking beyond Slack and its potential, other Salesforce acquisitions, particularly MuleSoft and Tableau, have already proven successful.

The financial data aggregator TipRanks currently ranks White 38th out of more than 7,000 certified financial analysts. The website also calculates its success rate at 79%, and it returns an average of 29.2% from each review.


While the e-commerce trends emerged during the pandemic, Amazon (AMZN) is now investing in stationary retail space and is now developing a new payment method for products. According to Justin Post of Bank of America, the multinational conglomerate is about to introduce new point-of-sale technology in its supermarkets and bookstores. Going one step further, this hardware and software would also be integrated into third-party businesses. (See Amazon Hedge Fund Trading Activities on TipRanks)

Post reiterated its Buy recommendation on the stock, adding a 12-month price target of $ 4,250.

The five-star analyst stated that this new innovation would be implemented in accordance with the company’s delivery channels and its new palm scanning payment system, Amazon One. Once the technology is adopted by small and medium-sized businesses, it could work with other point-of-sale companies like Square (SQ) and PayPal (PYPL).

Post stated that the Covid-19 pandemic has increased the need for small and medium-sized retailers to better connect with consumers. It is also beneficial for local businesses to have multiple ways to generate sales, and Amazon’s technology can provide insightful business analytics to sellers themselves.

Not only will Amazon be selling point-of-sale technology to third-party vendors, but consumers will likely be able to pay using their Amazon accounts at retail locations. Post advises that the product will offer “deep integration with Amazon’s marketplace, fulfillment, checkout and payment processing” to enable Amazon to continue to work with marketplaces like Shopify (SHOP) and Google (GoogL).

On TipRanks, Post maintains a # 43 rating from over 7,000 expert analysts. He scores a 74% success rate on his reviews and has returned an average of 29% of each review.


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